Comments (2)

  1. M. Gillyard
    March 2, 2010 at 6:13 pm

    I am always trying to find out more information on Search Engine Optimization and this book gives some insight on how to use search engines. This would be a great book for a beginner because it makes the reader want to know more about how to use SEO to their advantage. Also, it touches a little on Pay Per Click and Organic traffic. This book gives you the foundation of how to make web pages that will get you index into google. It covers how to optimize your web pages, keywords, copy writing and other useful topics to build web pages. This book would be a good starting point for anyone that wants to know more about SEO.
    Rating: 4 / 5

  2. John R. Vacca
    March 2, 2010 at 8:07 pm

    Do you want to know more about how to optimize your search engine? If you do, then this book is definitely for you. Author Andrew S. Hazen, has done an outstanding job of writing a book website optimization and search engine marketing.

    Hazen, begins by looking at some recent industry statistics of internet searching and why your website needs to be optimized. Then, the author shows you how to make your search engine friendly. Next, he shows you how to target phrases to specific geographic areas. The author also provides an in-depth description of where to put keywords on your website. He continues by providing details about areas of where copywriters usually focus their attention. Then, the author reviews several case studies that will help you understand how SEO Marketing works for others and shows the results they have achieved. Finally, the author concludes by showing you techniques that professionals use when writing for the web.

    This most excellent book is not for beginners. Nevertheless, you will find plenty of tips and notes focusing shortcuts to produce professionally written copy that sells itself and the product or service!
    Rating: 5 / 5

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